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Building a website

How can a riad in Fes get more direct bookings?

Booking platforms bring guests and take a commission on every night. Your own website will not replace them. It wins back part of the bookings, and that adds up.

The short answer

Build a website with one page per room, real photos, an availability calendar synced with the platforms, and a way to pay a deposit. Add a well-kept Google Business Profile and clear directions through the medina. Tourak Digital Group builds these sites for riads in Fes and guesthouses in Ifrane, Azrou and Moulay Idriss.

Guests find you on a platform, then search your name

A lot of travellers do this. They spot the riad on a booking site, then type its name into Google to see if there is a website or a direct contact. If nothing comes up, they go back and book there, commission included.

What the site needs

  • A page per room, with photos taken in the morning light, the patio, the view from the roof terrace.
  • A calendar that syncs with the platforms so a room is never sold twice.
  • English and French at least. Spanish often pays off.
  • How to get there. In the Fes medina this is the first question: which gate, where to park, who carries the bags.

Google Maps matters as much as the site

Many guests search “riad near Bab Boujloud” straight in Maps. Your profile needs the exact pin, recent photos and replies to reviews.

See web design in Fes, Google Business Profile and guesthouses in Ifrane and Azrou.

Frequently asked questions

Should I leave the booking platforms?

No. They still bring guests. The site catches the ones who would rather book with you directly.

Can guests pay a deposit online?

Yes, by card through your bank contract or by bank transfer, with an automatic confirmation message.

A project in Meknes or elsewhere in Morocco?

Tell us about it in a few lines: by phone, on WhatsApp or through the form.