Web design in Boufakrane, south of Meknes

A town shaped by water

Boufakrane is a small municipality in the Meknes prefecture, 726 metres up, on the El Hajeb road. The Oued Boufekrane starts in the Middle Atlas some thirty kilometres south of Meknes, then runs through the city, between the medina and Hamria.

That water has a political history. In autumn 1919 the first colonial settlers were installed at Bou-Fekrane on 4,841 hectares, and by 1932 they farmed 20,723. When part of the river was diverted to their land, Meknes rose up on 2 September 1937. The protest was put down by force. What you see today comes from that, large plots and organised farms among the olive groves and vineyards.

What a buyer checks before calling a farm

Does the farm exist? What does it produce? Who do I talk to? A farm website doesn’t need to be big to answer that.

Photos of the estate, taken on site in different seasons. What you grow, and when it’s harvested. Certifications or lab results, only if you really have them. A map, a phone number and a form for trade enquiries.

For buyers abroad, the English version carries the most weight, so it’s written for them, with the words an importer actually uses. If you want to sell direct, olive oil for example, a small online shop with delivery to Moroccan cities does the job.

Farms for sale or rent

Property portals are full of farms and farmland around Boufakrane. Usually with olive trees. Sometimes with a villa. An owner or agent who wants to stand out does better with one page per property on their own site, with the surface area, access from the Meknes road, water, plantings and photos. Those pages rank for very specific searches the big portals cover badly, including from foreign buyers searching in English.

SEO here means small search volumes, but people who know what they want. Three serious buyers beat three hundred casual visitors.

For shops in the centre, keep it simple

A grocery, a café or a mechanic in Boufakrane doesn’t always need a full website. A well-kept Google profile, with hours, photos and the right categories, often does the job. If that’s you, we’ll say so.

Boufakrane sits between two towns that each have their own page, Meknes to the north and El Hajeb to the south.