Mobile apps
Do I need a mobile app for my business in Morocco?
An app sounds good. But someone has to download it, and that is the hardest step. For most businesses, it comes too early.
The short answer
Usually not at first. A fast mobile website is found on Google without installing anything. An app makes sense when customers return often: repeat orders, bookings, loyalty, tracking a driver. Tourak Digital Group builds both Android and iOS apps and websites, and will tell you plainly which one pays off.
The frequency test
How often does a customer use you each month? A plumber, once every couple of years: nobody installs his app. A bakery delivering every morning, a gym, a restaurant people order from weekly: the icon on the home screen is worth something.
What an app adds
- Push notifications.
- Accounts with order history.
- Live tracking of a driver.
- Loyalty without paper cards.
If none of this applies, put the budget into the website.
Apps need upkeep
Publishing on Google Play and the App Store, updates when Android or iOS change, testing on many phones. We say so before, not after.
See mobile apps and websites.
Read more
Frequently asked questions
Can a website behave like an app?
Yes. A well-built site can be added to the home screen and work much like an app, without the stores.
Do you build for iPhone and Android?
Yes, both, from one codebase when possible.
Questions and answers
A project in Meknes or elsewhere in Morocco?
Tell us about it in a few lines: by phone, on WhatsApp or through the form.